The Catch - Channel 5
My Contributions
Initial Concepts
Visualisation
Design & Motion
Social Adapts
Dec 2022
Dive into the gripping world of The Catch, an original drama from Channel 5 inspired by T.M. Logan's captivating novel. Follow Ed Collier, portrayed by Jason Watkins, as he navigates the dark waters of desperation, willing to do anything to protect his family.
As part of the creative team, I collaborated closely with the senior key art designer to bring this tension-filled narrative to life through compelling visuals. My role involved adapting the key art for various motion assets across the campaign, including endboards, captions, and clip-based content. I ensured that every design element remained visually consistent with the key art and other offline materials, creating a cohesive and engaging experience for the audience.
The Catch Full Promo
Check out the fantastic full promo for The Catch, crafted by the talented team at Channel 5. I contributed the captions and endboard screens, which are showcased in the final cut.
The Catch Endboard Breakdown
A glimpse of all the different layers that went into creating the background for the Endboard, captions, stings and idents.
Credits:
Motion Design: Josh Penn
Design & Art Direction: Richie Nolan
Creative: Abdullah Golding
Senior Creative: Waiel Al-Nour, David Marshall
Production: James Botting & Annabel Evelyn
Marketing: Joshua Davies & Lauren Johns
Creative Director: Alex Norris